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FOCUS + ACCOUNTABILITY = RESULTS |  |
| E-Mail: coach@stuartkaufman.com • Tel: 206-725-1584 • Fax: 206-260-2992 |
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April 2007- Volume 7, Issue 1 Q. Dear Coach: I have been an agent for about two years and I know I have the potential to create more business. I think part of my challenge is not having a daily schedule or routine. I am not consistent in any of my daily activities. As a result, my income is not what it should be. What do you suggest? What do other agents do? Signed, Needing Some Structure A. Dear "Needing Some Structure", Many agents have previously worked in traditional jobs where their time, priorities and goals were structured for them. They had prescribed work hours and assignments that they needed to achieve by specific deadlines. As a Real Estate Agent, you are your own boss and get to create your own schedule and priorities. Many agents find this a double edged sword. They love the freedom, but often times lack the structure and discipline to use their time most productively. To structure and prioritize your most important activities, create a daily “flexible” routine. Having a routine helps insure that you do those high priority activities that you most want to accomplish each day. Examples include getting an adequate amount of sleep each night, exercising, connecting with people in your Sphere of Influence, spending time on your own professional and personal development, and spending time with your family. While this is a simple idea, it is not easy to implement since it requires changing the way you do things. When you write down your schedule, you will more likely follow it. Realize that unexpected events will periodically come up that will disrupt your schedule, so be flexible and go with the flow. The important thing is to get back on track and insure that you are focusing on the most important activities each day. Take Action: Create a written daily schedule that includes the most important things you want to accomplish each day. Include when you want to get up, when you want to exercise, when you want to start work, when you want to call (or meet with) people in your Sphere of Influence, when you want to write handwritten notes, when you want to plan for the next day, and when you want to spend time with your family. As an example, one of my Real Estate clients is a morning person, so he gets up at 5:30 am. He showers, dresses and starts his day by doing spiritual work for an hour. He then reviews his finances for 30 minutes so that he has a good idea of where he is relative to his goals and spending plan. He then exercises and spends an hour with his wife (his business partner). At 11:30 am, he makes 5 calls to people in his Sphere of Influence; followed by writing hand written notes to the people he spoke to. The rest of the day is dedicated to current clients and personal development. He spends time each night with his family, plans for the next day, and is in bed by 10:30 pm. This has not been easy for him to achieve, but has made a big difference in his productivity and quality of life. The goal is to create a routine for yourself that allows you to accomplish those activities that enrich your business and your life. Start with one small change and build on your success. This is a proactive approach that works!
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